1. We really can’t stress this enough to clients and managers: The first step in software development is figuring out what you want the product to do. And that’s not something your development team can do for you!
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3. If you try to jump in headfirst and “just get started” building a product without really taking the time to figure out what you want, you’re just going to create a mess. Because every time you change requirements or the scope of the project as you slowly come around to figuring out what you want, we have to throw out and redo work. Not only does this annoy developers, but it’s a perfect recipe for having products delivered both late and over budget.