1. Running out of money is a common part of the journey. You won’t expect it, because you prepared for the long haul. You secured a business loan, or got some investors, or sold your house (cough, cough), or have one year’s worth of savings and you have planned accordingly.
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3. But then all of the sudden, midst the puffy clouds and blue skies, your little twin engine Entreprenairplane will sputter, the needle on the gas gauge unexpectedly plummeting to zero, and you will have only one choice… land your plane on the wild, abandoned air strip called Bank Balance: Fourteen Dollars. And this will be the LAST PLACE you ever thought you’d crash land, cuz didn’t you pass this test on No More Sephora Island?
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5. Well.
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7. The good news is this is a rite of passage that will launch you into the League of Business Badassery in which, once you are out of the money hellhole, you will be unstoppable. You’ve been to the baddest prison there is, you looked down the barrel of your worst fear, and you stood your ground. You didn’t quit. You got up the next day, and you wrote your next post, created your next offering, and answered the email with zero dollars in your bank account.
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9. There is nothing more beautiful than running out of money and realizing that you are doing your work because you’ve got the guts to stand in the face of no agreement and push through when there is no evidence of security. You really, truly love what you do, and you’d do it for free if you had to.
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11. Irony is a sassy bitch, isn’t she?